This post is due by Tuesday, February 25 @ midnight for full credit.
Email late posts to rob.williamsATmadriver.com for partial credit.
Read our MEDIA@CULTURE book, assigned chapter(s) above.
In a SINGLE blog post below for ALL chapters in the section, provide for EACH chapter:
1. A single sentence, IYOW, that captures the THESIS (main argument) for each chapter.
In a SINGLE blog post below for ALL chapters in the section, provide for EACH chapter:
1. A single sentence, IYOW, that captures the THESIS (main argument) for each chapter.
2. THREE specific pieces of supporting documentation - ideas, concepts, stats, data - to bolster your thesis for each chapter. (Use 2 - 3 sentences for each.)
3. A single PERSONAL story of 3-4 sentences that connects the chapter directly with your own personal media experiences.
4. A SINGLE specific question you have after reading and blogging on ALL chapters of assignment.
Game on,
Dr. W
Chapter 9:
ReplyDelete1. Magazines have tried to become more in touch with their readers’ desires as society and technology evolve, but in doing so they often become commercially dominated.
2. Magazines began as “storehouses” of writing and reports designed to keep members of society informed about the latest literature, political events, and business activity. However, these early magazines catered to a limited audience so in an effort to increase circulation magazines began incorporating photography and general-interest stories.
This change brought increased success to magazines, but as production costs decreased a market for more specialized magazines was developing. Magazines that specialized in “muckraking” became increasingly popular for their riveting investigation articles. In addition, as the invention of Television took off the writers of TV Guide saw an opportunity to survive the change by providing readers with a listing of what television programs would be on.
Eventually the industry grew to distributing magazines specifically for women, men, teens, athletes, business men, and people of different ethnic backgrounds. The downside of this specialization was the opportunity for advertisers to reach tailored markets. As magazines merge with digital technology advertisers are taking full advantage by incorporating images, links, and coupons associated with their ads in magazines.
3. When I was in middle school I loved magazines like Teen Vogue and 17 Magazine because they gave me a glimpse of what life would be like as a teenager. However, my enjoyment disappeared quickly because it seemed that with each year that I renewed my subscription or tried out a new magazine there were more and more ads. It came to the point where I could read through the whole thing in ten minutes because 80% was just ads. I was thoroughly disappointed and I hope that in the process of digitizing magazines will lose some ads and bring back more articles that are relatable and interesting.
4. Will future magazines stray so far from their original purpose that they become more like catalogs than “storehouses” of writing?
Chapter 9:
ReplyDelete1.Magazines have adapted to stay alive in the new technological world that we live in, thus forcing them online and more commercial than specific.
2.-Webzines had been made that creates an entire new dimension to the world of magazines. Now there can be blogs, attached videos, opportunity to share articles through social networking and games that act as interactive components. It is also a source of breaking news for its viewers.
- Most magazines now fall under a commercial category for advertising such as consumer magazines, business and marketing magazines etc. These are the most dominant sources of magazines and are mostly all controlled by one cooperation.
-A large part of magazines is dedicated to advertising. Many businesses put there ads in magazines that are most likely to attract readers who would be interested in their product. Ads also help fund the magazines and keep them afloat.
3. I love magazines when I want to read mindless information that I know does not necessarily have to be true, so I tend to read more of People and Us magazine for this information. I really do not read any magazines that appeal to other things because I do not mind it interesting because of all the ads in between. I guess I would rather go online and read an article than magazine unless it is something like the ones I stated above. I really only read magazines to keep me distracted if I am outside in the summer by a pool or something like that.
4. What is the next big thing that magazines will do to continue to service in this digital world?
Chapter 9:
ReplyDelete1. This chapter focuses on magazines across all of time, differentiated types of magazines on a vast range of topics, and the organization interlinked with economics base of the written product.
2. Magazines were first published in European nations where there purpose was for political commentary as well as persuasion tactics of high-class officials. In this early starting of magazine printing, the costs of production and distribution ended up holding back industry growth for a couple of decade’s time. Although, once the nineteenth century rolled around, the market improved for creating magazines (local, regional, national) because of better literacy among people, as well as the production, and distribution of the merchandise was at a greater rate of efficiency.
In the transition to the twentieth century, there was a faster growth in the industry as well as the upswing of a number of major magazines such as TV Guide and People that were instrumental in paving the way towards to social reform. General interest magazines rose to prominence following the end of World War I, which tended to feature photojournalism with many images to garner viewers’ attention. Despite magazine customers input being spread throughout the community about great magazine stories, competition from the internet and television created many of the brands to struggle for making money with a lack of readership in the 1950s and 1960s, but some types thrived by creating new blueprint plans. Though, in the last decade, the new electronic medium of the Web has been praised, incorporated into their own doings because publishing online with video content eliminates the cost of printing and distribution.
Magazines in today’s world involve assortments of articles, stories, as well as advertisements, primarily based on the categories of consumer interests (sports, entertainment, fashion and leisure), business, trade, gender, specific age, social class, and minority directed ones. There are three parts involved in the magazine publishing business. The first incorporates the editorial and the production staff that generates the non-advertising content. The second includes the advertising and production staff following through with their responsibilities of securing clients, arranging promotions, and placing ads in the magazine from sponsors. Lastly, the distribution department which monitors individual sales (online and at stores newsstands or magazine industry locations), and subscription deals to determine overall profits. Digital distribution of magazines for reading on tablet devices in today’s twenty-first century was the biggest factor in reviving magazine sales following its struggle that occurred during the middle of the previous century.
3. I only read one magazine brand regularly today and for my entire life thus far with it being printed Sports Illustrated subscriptions that come to my house which my parents mail to me while at college because of my high level interest in college as well as professional basketball, profession baseball, and college football. In my mind, magazines provide a way to stay informed about your own personal interests and hobbies from experienced professional writers that provides you with information, facts, and analysis on stories being very similar to newspapers. Magazines are just another form of popular happenings locally, regionally, nationally, and internationally in many fashions of topics for all people’s liking. The product is just another form of authors writing with pictures incorporated to brighten up the interest in the article to garner one’s attention with visual representations to enhance the appreciation of an individuals’ work.
4. Will printed magazines ever go out of business because of online popularity of the brands? And what kind of impact would this have on the magazine industry if any at all? Are advertisements funding the only reason why paper produced magazines remain in existence at the moment in today’s day in age?
1. This chapter is about magazines and the age of specialization.
ReplyDelete2. Since the 1740’s magazines have played a key role in our social and cultural lives. They have created some of the first spaces for discussing the broad issues of the age, including public education, the abolition of slavery, women’s suffrage, literacy and the Civil War. Long before televisions magazines were the first medium to bring visuals to the masses. When purchasing the right magazine its all about your age and what you prefer. Seventeen magazine is targeted at teens and sports illustrated is targeted at young men and sporty females.
3. I used to get a magazine subscription to seventeen magazine when I was little as a part of my birthday present for about a year, but after that I stopped reading magazines for a while because there was no purpose for me. Currently I still don’t read magazines unless I’m bored and have one accessible to me. With all the new social and digital media there is no use for magazines when we can read the contents of it online. I often will read sports illustrated when I see it come in the mail for my dad.
4. If and when will magazines become digital?
Chapter 9:
ReplyDelete1.Chapter nine discusses magazines in the age of specialization, and their evolvement over time in the media and commercial industry.
2.Magazines have been a big influence in media since early on. “Since the 1740s, magazines have played a key role in our social and cultural lives, becoming America’s earliest national mass medium” (315). Within them are writers, and artists are able to display their work for audiences to view.
General-Interest magazines came into play around the 1950s. A major part of these magazines was photojournalism- “the use of photos to document the rhythms of daily life” (322). Early examples of these magazines were Reader’s Digest, Time, and Life.
Over time magazines have grown and evolved to please certain audiences. Gender specific magazines were created, that geared more towards men or more towards women. Magazines focusing just on sports or just on entertainment came into play, and soon magazines were gearing themselves towards different ages.
3.I have always liked looking at magazines. I have always been interested in the different articles and art displayed in them. I used to subscribe to different fashion magazines, but in the past few years they have been geared more towards advertising, which has caused me to lose a lot of interest.
4.How will magazines continue to develop as the convergence into a more online world begins to take overshadow print based media?
1. This chapter recounts the history of America’s first national mass medium, the magazine, evaluating the changes it has undergone since the creation of other mass mediums.
ReplyDelete2. “As jobs and population began shifting from farms and small towns to urban areas, magazines helped readers imagine themselves as part of a nation rather than as individuals with only local or regional identities” (320).
“The general trend awat from mass market publications and toward specialty magazines coincided with radio’s move to epecialized formats in the 1950s. With the rise of television, magazines ultimately reacted the same way radio and movies did: the adapted” (329).
“Given the great diversity in magazine content and ownership, it is hard to offer a common profile of a successful magazine. However large or small, online or in print, most magazines deal with the same basic functions: production, content, ads, and sales” (336).
3. Growing up, my family regularly had magazine subscriptions. When my sister and I were younger, it was Highlights for Children, but as we grew older, my mom and stepdad turned to The Economist and Time Magazine . I liked the stories and games in Highlights, but as I began to read Time and The Economist more often, I began to think more critically of the world around me, and began to ask questions that I might not otherwise would have asked. I am grateful for the impact that magazines have had on me. The specialization of them had led me to ask questions which I believe help me become a better voting citizen of the U.S. and a better student.
4. Why has the specialization of magazines helped them to remain a viable source of information in the wake of the internet?
1) Magazines are similar to newspapers but even more subjunctive and have also gone through phases in its evolution.
ReplyDelete2) Magazines began a special edition of newspapers in a sense. The Saturday Evening Post was considered one of the first national magazines. This was still a more objective read rather than subjective. Later, magazines like Life and Cosmopolitan began to play large roles in the magazine business. Stories within these magazines included stories with advice and more subjective reading. They aimed for a specific audience rather than a general one. Continuing on this branch, celebrity and gossip magazines like People appeared to have photos and stories about celebrities. The magazine business gave people less important material and more of what people were interested in. This aspect of the magazine industry is the opposite of the news that aimed for important news like politics, the economy, and incidents within a local area or the nation.
3) Magazines have not played a large role in my life. When I was younger, I would read hockey and sports magazines. They appeared in my life more when I younger and more often than newspaper. However, digital newspapers are in my life more than magazines are currently.
4) Are magazines more durable to last the test of the digital age than newspapers?
1.) The magazine industry has evolved into a market based on specialization while also supporting a relationship with print media in a digital landscape.
ReplyDelete2.) Magazines offered early forms of political commentary and documentation. In colonial America, “the first colonial magazine appeared in Philadelphia in 1741,” (317) the American Magazine. It was soon replaced with Franklin’s General Magazine and Historical Chronicle. Magazines of the colonial era set the motion for new forms of communication in America.
Yellow journalism began to appear in magazines in the early twentieth centuries. “The rise in magazine circulation coincided with rapid social changes in America.” (320) Reformer Ida Tarbell’s expose on Rockefeller’s oil monopoly “The History of the Standard Oil Company” appeared in McClure’s magazine. Social reforms were brought on by the increase of muckraking featured in magazines.
Magazines have now made the step of convergence in the digital age. This new platform has allowed magazines to broaden their reach to readers as well as specialize to certain niche consumers. Elite magazines such as the New Yorker has “introduced some of the finest literary journalism of the twentieth century” (334) and has still been able to flourish at a high circulation rate.
3.) I see now that magazines are designed for certain age groups and interests. When I was younger I always wanted the young teen magazines that revolved around younger stars and pop culture, as I get older I notice that my tastes are changing in what I read.
4.) Will print magazines ever have to make the jump to online magazines?
Chapter 9:
ReplyDelete1.) This chapter analyzes the evolution of the magazine as one of the longest running information mediums.
2.) Since the 1740s, magazines have played a significant role in political, social and economic documentation. At first, magazines were largely unsuccessful. Reprinting material from local newspapers, early colonial magazines did not take off until several years of publication. As this media developed, national magazines such as the Saturday Evening Post became the first magazine to appeal directly to women. Taking off as a gender specific magazine, numerous other publishers began to turn their attention to specific, targeted groups. Cosmopolitan and Ladies Home Journal for instance again targeted societies females, with content and advertising targeted specifically to female interests.
One of the next big advancements in this medium were general interest magazines. As stated on page 322, these magazines gained much of their popularity around the 1950s. Photojournalism (the use of photos to document and record events from daily life) also played a significant role in the popularity of these magazines, as it allowed for a more relatable experience for the reader. Early general interest magazines consisted of Time, and Life Magazine.
Presently, magazine publishers cater to wider audiences than ever before. With the evolution of the reader, came the evolution of the magazine.
3.) I do not read magazines as frequently as I should. The technological shift from print to digital has steered my interest towards online news providers. Although much of my reading is done through the screen, I still utilize sources such as the Huffington Post and NY Times to stay updated on news and events. Although these sites lack reader targeted content, they do provide a me with an excellent source of information.
4.) Why have most magazines not yet become digitized?
1. Chapter 9 shows us how magazines brought a bright star age in Hollywood and shaping the way we look at celebrates now.
ReplyDelete2. “With increase in literacy and public education, the development of faster printing technologies, and improvements in mail delivery a market was created for more nation magazines.”(318). This was the first time they the someone could bring the luxury of a newspaper on a national stage. Now people could know what was going on half way across the country about what was going on in their lives. “In March of 1974, Time Inc. launched People, the first successful mass market magazine to appear in decades.”(328). This gave the opportunity to learn about people all over the world. Now being known as someone in People magazine is a prestigious honor which all started back in 1974. “Time Warner’s magazine subsidiary, Time Inc. , is the largest magazine chain in the United States.”(338). Time is the best known magazine in all of the United States even to this day. The magazine took over a major roll in the world when they started to make the Times person of the year which is at a national stage, something we still used today even though the industry has taken a major hit because of advancements in technology.
3. I have never really been someone who reads a lot of magazines, although I can see how it appeals to people. I find the one I read the most in Sports Illustrated when I am waiting for a doctor’s appointment because it as the things I am most interested in.
4. With the new age of technology are magazines going to be able to adjust to the new life styles that people lead?
Chapter 9
ReplyDelete1. Magazines have changed throughout time to become more in-touch with the readers and engage the buyers, the society has evolved away from print into more new-age ways of appealing to their viewers; online mostly.
2. Magazines have started more as a way to inform people, viewers, readers, etc… Magazines were meant to provide info about the latest literature, events, news, and business. The earliest magazines had a very limited audience, thus the circulation and funding was very limited as well.
As the times changed, magazines began to change. The photograph became better; stories became more interesting, etc… As magazines changed and became better and more geared to the people, the production costs decreased over time and increasing sales (obviously).
Magazine industry began to grow and grow as product techniques became better and better, appealing to all sorts of different audiences. Today there are all sorts of different magazines geared to different types of people today. There are magazines for men, women, teens, pets, houses, cars, etc… This allows the magazine companies to take full advantage of the current market and make the most profit.
3. When I was in middle school I used to read the magazine 17, but that was not a big magazine reader. I never really read magazines or bought them. I like the pet and nation geographic magazines but that is about it.
4. Will the future of magazines be only digital, or will they remain in print as well as digital?
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ReplyDeleteChapter 9
ReplyDelete1.) The purpose of this chapter is to look at the history and format of magazines throughout the past 200 years or so.
2.) The chapter begins with a look into the origin of magazines as an odd sort of “alternate newspaper,” with people purchasing subscriptions to them, and previously written stories from local newspapers living alongside opinion articles and stories. Essentially, magazines were the nets that caught old news and everything a newspaper wouldn't do. It then moves on to the matter of muckraking with early magazines, and the rise and fall of general-interest magazines with arrival of photojournalism, and the destructive arrival of the television.
After a short look at the resurgence of magazines in 1974 and their convergence with the internet, the chapter then switches its view to look at how magazines specialize in different areas, and how magazines target different demographics. Particular examples include aiming at one of the sexes, at different ages, at higher or lower levels of education, and at different ethnicities, as well as the supermarket tabloids which print gonzo journalism and bloody, fascinating human interest stories to keep people interested.
The relatively short chapter then finishes up with a quick look at the economic and organizational structure of magazines, such as the editorial and advertising departments, as well as circulation and subscription methods like the Evergreen method, where the subscription automatically renews itself on someones credit card when it runs out unless told otherwise by the subscriber. The chapter ends with a quick look at major magazine chains and indie zines, and ends with the same observation of how it all relates to democracy as in every other chapter.
3.) I never really interacted with magazines, honestly. I used to have subscriptions to Lego magazine and Boys Life when I was younger, but I lost interest- honestly, Boys Life became obnoxious to me as I grew to hate being a boy scout, while I generally only read Lego magazine for the Bionicle comic books that would be carefully attached the the inside cover of each issue. I did, however, absolutely love those comics, which gave some fairly good and mature stories for the magazine they were attached to, featuring stories filled with death and drama that could only get away with their themes because the main characters were all mechanical, and thus could not bleed or show gore or nudity. As such, I got access to a far better story than I would have normally at my age, contributing to my appreciation of tragedy and adventure in stories.
4.) How do magazines even manage to go under when they seem to be so rife with advertising, and seem to have such massive subscriber bases and so few writers?
1. Magazines have had to adapt in order to keep up with societies transitions.
ReplyDelete2. The introduction of yellow journalism, the exposing of social injustice and the crusading for reform, served as a big change from the fiction and essays that filled magazines previously. Readers were intrigued by the exposure of injustices that affected them, written by muckrakers like Upton Sinclair, regardless of how truthful the articles were.
The cost of distribution of magazines was a major factor in their success as a mass medium. People Magazine was one of the first to find a solution to this problem, making most money off issues sold at newsstands and in supermarkets, rather than relying on subscriptions.
Though it would seem that the rise of the internet would be the death of magazines, magazine companies quickly learned to embrace the web. Online websites have the advantage of having unlimited space, no printing or paper costs, and the ability to engage their reader further through hands-on activities.
3. The techniques used by tabloids to increase sales have definitely had an effect on me. The placement of them in supermarket lines makes them one of the only sources of entertainment in an otherwise boring and sometimes long wait. Their gossipy covers promising juicy info also intrigue me, though I hate to admit it. It is just hard for me to remember that not everything that is published is the truth and a majority of what is written in these magazines is either an exaggeration of the truth or just plain false.
4. Will magazines only become more specialized from here or is there a way for one magazine to appeal to a majority of people again?
1.) Magazines have been an influential form of media that has transformed throughout the years to meet our growing and changing society.
ReplyDelete2.) "Since the 1740s, magazines have played a key role in our social and cultural lives, becoming America's earliest national mass medium. They created some of the first spaces for discussing the broad issues of the age, including public education, the abolition of slavery, women's suffrage, literacy, and the Civil war." (pg. 315).
"The heyday of the muckraking era lasted into the mid-1910s when America was drawn into World War I. After the war and through the 1950s, general-interst magazines were the most prominent publications, offering occasional investigative articles but also covering a wide variety of topics aimed at a broad national audience. A key aspect of these magazines was photojournalism..." (pg. 322)
"Given the great diversity in magazine content and ownership, it is hard to offer a common profile of a successful magazine. However large or small, online or in print, most magazines deal with the same basic functions: production, content, ads, and sales." (pg. 336).
3.) I know that along with the magazine industry, my interests have changed in magazines while I have grown up. From Highlights and Nickelodeon when I was a child to Tiger Beat when I was a teen and now Rolling Stone and Vanity Fair now that I am a young adult. It is wonderful that there is such a wide variety of magazines out that fit such a wide variety of ages and taste. I unfortunately haven't transferred into the 21st century of reading magazines online and on tablets because I still get excited when the newest issue arrives in my mailbox. Maybe some day I will brave it and try to read online.
4.) What is the next transformation for magazines, either in genre or how we enjoy them?
Chapter 9
ReplyDelete1) Magazines, which are similar to newspapers, are one of the forms of media that has been around the longest, meaning they have greatly evolved overtime.
2) Magazines have played a role in our social media since the 1740s becoming the world’s earliest national mass medium. They allowed people to discuss the major events happening in the world at the time such as public education and the abolition of slavery. After the revolution in America, the magazine industry slowed down a little. However, by 1925, most communities had their own weekly magazines. As the nineteenth century progressed, the idea of specialized magazines developed. When the convergence of magazines and the digital age aroused magazines started to move online. The costs of paper, printing, and postage continued to rise so putting magazines on the Internet became a very popular idea. The Web also gives magazines unlimited space, just like the Web gives newspapers unlimited space.
3) I personally have never really been into reading magazines. However, if I were to be going on a long flight I would often stop at a store in the airport and pick out a variety of magazines that appealed to me. Magazines that I would particularly like would be magazines such as Seventeen or Glamour. My dad, however, was always big into reading Sports Illustrated and we got the prescription sent to our house for every edition.
4) Will magazines ever shift to being totally online, and not print any paper copies?
Chapter 9:
ReplyDelete1. One of the earliest mass mediums, the magazine industry is continuously adapting to remain a more competitive mass medium in the digital age.
2. “With the rise of television, magazines ultimately reacted the same way radio and movies did: They adapted.” (p.329)
“Other magazines offer printable coupons on their sites or, like Redbook and GQ, offer 'snap' advertising coupons, in which the reader snaps a photo of a designated image in the print edition with his or her cell phone and sends the photo to the magazine for a coupon or promotional sample.” (p.329)
“The biggest strategy for reviving magazine sales is the migration to digital distribution (which also promises savings over the printing and physical distribution of glossy paper magazines).” (p338)
3. When I was a kid, I used to thinking my older sister Amanda was one of the coolest kids on the face of the earth when she would receive her monthly subscription to J-14 magazine. The cover always had a series of hot gossip stories about the celebrities we worshipped, and because of that, my sister religiously protected her magazines, keeping them hidden from me at all times. When I was old enough (or rather interested enough), I ordered my own subscription to Seventeen Magazine and Teen Vogue, which I still receive today.
4. Will the number of published magazines increase or decrease as we continue to delve further into the digital age?
1.) Chapter 9, Magazines is a history of where magazines came from, how they developed, and what the future has in store with the printed and online magazine industry.
ReplyDelete2.) The political cartoons that muckrakers used to gain popularity for their magazine stands out. It is seen in today’s print that muckraking and cartoons are used to capture the audience and lure them into buying magazines. Such magazines are solely based off of this type of journalism.
Photo journalism aided the magazine industry to it’s large growth in the 1900s. By showing images and describing a story to go along with it, the audience was generalized and easier to capture. Thinking of this, magazines without images lack the initial appeal to the reader at first sight.
Magazines have followed newspapers and other mediums by moving to a digital approach. I think that this is going to take time to get worked out in order to make a profit. Since all media is going digital, it seems like the right move.
3.) Photo-journalism is a huge part of the magazine industry. As a kid I always would get National Geographic and what stood out were the images. I feel that these images and photographs are the major driving point of the magazine industry and they need to make use of this on the internet.
4.) In what ways can magazines use their cover-style photos to capture their audience in the digital world?
Chapter 9:
ReplyDelete1. This chapter explores the history of magazines, the organization and economics of them, and how they function in today’s world.
2. Magazines used to appear very similar to newspapers except for the fact that they were printed and released less often and their content focused more on broad news and topics rather than recent news. In the mid-1850s illustration started appearing in magazines in many different forms such as drawings and woodcuts. By the 1950s, general interest magazines became the most popular. Photojournalism was a strong point in these magazines. However, general interest magazines began to go downhill in 1957. Today, the magazine industry has come to embrace the use of the internet. The internet has a lot to offer to magazines. No cost of paper or printing, they can reach a wider audience, and they are given an unlimited amount of space for content.
3. I am not a huge magazine reader myself. I am not personally subscribed to any magazines, but if I see an interesting one lying around the house I will probably pick it up. I get a magazine in my stocking every year at Christmas, but I’d say that is the extent of my magazines. I enjoy flipping through the sports illustrated magazines every now and then. I like finding articles about cool organizing tips or fun ways to decorate.
4. With everything going digital, when will we start to run into major problems with the internet and everything converging?
Chapter 9:
ReplyDelete1. Chapter 9 focuses on magazines and how they have transformed into a specialized form of mass medium.
2. While magazines were first developed in France, by 1870, twelve hundred magazines had been produced in America. In the 1950’s, the most popular publications were general-interest magazines, which not only offered investigative articles but also covered a variety of topics to capture a broad audience. General-interest magazines declined after dominating the industry for thirty years. While the internet was initially seen as a threat to print magazines, most companies embrace the online platform. Moving online was seen as a way to lower the costs incurred from paper, printing, and postage. Specialization followed the trend of movies and radio after the introduction of television. Some areas of specialization are men’s and women’s magazines, sports, entertainment, and leisure magazines, magazines for the ages, elite magazines, minority-targeted magazines, and supermarket tabloids.
3. I’ve always loved reading magazines because I think that they are more informative than books and easier to read because the content is presented in a fun and interesting way. I liked how they backed up their claims with bright, flashy pictures that caught your eye.
4. Will the evolution of specialization ever get so specific that it hurts the industry?
Chapter 9
ReplyDelete1. This chapter gives an overview of the history and development of magazines as well as how the industry functions.
2. Magazines first began in 1741 in Philadelphia; at first they were unsuccessful because they were just reprinting information that newspapers had already published. By 1821 magazines really started to kick off; most of them were directed towards woman. At first magazines were illustrated, eventually photojournalism began to come to the surface, it was a major aid to the industry. With digital photography it has become easier for magazines to cover their pages with more quality photographs, this has been a major asset to the industry. Magazines have begun to change over to digital format, which means that they’re working towards lowering the costs of printing as well as reaching a larger audience.
3. I’ve always enjoyed reading magazines, when I was younger I received National Geographic Kids and Sesame Street Magazine. Today I read a variety of magazines, receiving each of them in the mail. When I graduate I hope to go into photojournalism, so reading a wide range of articles and seeing different types of photojournalism is important to me.
4. Will we need the internet to read all of are news in the future?
1) Chapter 9 is about the mass medium of the magazine and how it has become a medium predicated on specialization and how it has adjusted to modern technology to be largely online.
ReplyDelete2) The logistics of establishing a magazine became easier and more efficient which led to their popularity. Content that was originally based in fiction, largely shifted toward a documented frame of social and political environments that informed a changing sociological and cultural climate of the USA. Prominent magazine publications like Cosmopolitan and Life ushered in a golden era (1950’s) of general interest magazines which took a more engaging stance towards its readership that deviated from the more objective tradition of magazine. Specialized publications began to emerge around this time as well. Magazines targeting specific consumer groups based on gender and race became increasingly popular, along with entertainment and tabloid magazines. Nowadays digital convergence has made for a large portion of the magazine medium to be accessed online.
3) I have always held a pessimistic view of magazines as far as they are marketed. It seems like all of the magazines that I find useless, mainly entertainment/celebrity based magazines are always present. It is just agonizing to see the rabid obsession of seemingly superficial values being so widely circulated at places like grocery lines, gas stations, waiting rooms, etc.
4)Would magazines ever fully transition to a digital format?
CH9
ReplyDelete1. In chapter nine we are reading about magazines and how they have come to evolve throughout time to the needs of the readers.
2. The Magazine was the first medium to give visual images to the masses. As time wore on the creation of General Interest magazines such as Readers digest, Life, and Time gave way to Photojournalism aspect to the magazine. Magazines were also created for a specific audience rather than a general audience. This audience can range all over the place from Business to Women’s interest to Sports to children.
3. The only magazine subscriptions I had a kid was to USA Hockey Magazine and Sports Illustrated for Kids. I got these as part of my membership to the USA Youth Hockey Program. I used to read and reread each issue till the next one came. After I grew out of the youth hockey program the subscriptions stopped. I still try to pick up a Magazine every time I travel on a plane for something to pass time when I get bored of reading books. However as I’ve become a college student I have done less and less traveling and less and less purchases of magazines.
4. What will last longer in the new digital age we now live in: the Newspaper or the Magazine?
1. Chapter 9 discusses the life of the magazine and how the industry has adapted to new technology.
ReplyDelete2. The first magazines appeared in Philadelphia in 1741 and it was called the Colonial Magazines. This magazine was made to copy prints and articles from newspapers. By the 1850's, drawings were beginning to make an appearance in magazines. Life magazine, one of the most prominent magazines to this day, was launched in 1936. The first issue was on photojournalism and fashion, Today, one can read almost any magazine in the world from a lap top or iPad.
3. The only magazine that I have ever read and thoroughly enjoyed is Sports Illustrated. It is a great magazine to read while waiting for the doctors. The only time I really read magazines now are when I am waiting for the doctors or if I am on a plane. I will read Sky mall when the plane is taking off because this is the only time that lap tops and computers are not allowed.
4. When will magazines simply become apps that we download from our mobile devices?
Chapter Nine:
ReplyDeleteThe main point of this chapter was to explain the history of magazines.
Magazines were the first medium to bring visuals to consumers. In the mid-1850s they began to include drawings, engravings, woodcuts, and illustrations in their issues. During the 1890s the technology that enabled magazines to reproduce photos for print was introduced. The first magazines to adopt an online only format were Salon (1995) and Slate (1996). The online format allows these magazines to present their content in ways that could never have been accomplished before. The adaptation to apps and the instantaneous connectivity to the internet allow webzines to intertwine their editorial content with advertising more seamlessly. As well, advertising via a link in a webzine allows for the consumer to more quickly buy the product and adhere to what the advertiser wants. Magazines implemented many different styles of content to draw and appeal to vast amounts of readers. When newspaper reporters became dissatisfied with the bland style of reporting that they found in their line of work, they turned to magazines to write longer articles and get more in depth in what they were addressing. This format allowed reporters to cover a wider span of issues. In the days before TV, magazines were competing with radio as mass media. However, what magazines implemented and radios did not, was the use of photojournalism along with the other content that they presented.
I’ve never seriously been into reading magazines. I used to have a subscription to Nylon, and now that I think of it I’m subscribed to their youtube channel. Every once in a while I’ll pick up a Cosmo or Nylon if I happen to be in the drugstore, but it’s not something I go out of my way to get. However I did notice that stores in Vermont, at least the ones I’ve been to, don’t carry Nylon! I thought that was a bit of a disappointment and odd considering the target audience is late teen to twenty something women and Burlington is a college town.
As apps connect consumers with advertisers more efficiently, what is the point of continuing to print physical copies of magazines?
Chapter 9:
ReplyDelete1. Chapter 9 focuses on magazines and how they have transformed as a form of mass medium.
2. Magazines were first developed in France, but by 1870, twelve hundred magazines had been produced in America. In the 1950’s, the most popular publications were general-interest magazines, which offered both investigative articles as well as covered a variety of topics to capture the attention of a broad audience. However, general-interest magazines declined after dominating the industry for thirty years. While the Internet was initially seen as a threat to print magazines, most companies embrace the online platform. Moving to online sources was seen as a way to lower the costs of paper, printing, and postage. Specialization followed the trend of movies and radio after the introduction of television. Some areas of specialization are men’s and women’s magazines, entertainment magazines, leisure magazines, elite magazines, minority-targeted magazines, sports magazines, and supermarket tabloids.
3. I’ve always loved reading magazines because the content is presented in a fun and interesting way. I like how they backed up their claims with bright, flashy pictures that caught your eye. I know that the magazines I read aren’t always factually correct, but regardless I like reading them.
4. Will the specialization of magazines ever backfire on the industry?
Excellent reflections here, REV posse.
ReplyDeleteLet's explore in class!
Dr. Rob
The magazine industry has helped change the industry of entertainment and the world as much as any mass media that is still around today, and very few outlets have as much influence over pop culture like the magazine industry.
ReplyDelete“Long before the arrival of motion pictures or cable television, magazines were the first medium to bring visuals to the masses, and the first to segment the masses into groups of various interests or demographics.” P.315 “Media and Culture”
When magazine sales began to dip they were one of the first and most influential groups in the creation of yellow journalism, this is the first time that mass media printed more than just the facts offering conjecture and opinion.
Magazines like most other mass media products have been hugely effected by the new technology bubble. But magazines have adapted printing many articles on line and drawing in new faces by using tablets to stream they’re content.
As a young man I wanted to be a politician, and much like my favorite president teddy Roosevelt I hated journalists I felt as though they’re reckless publishing hurt the American people and more importantly national security. As I have grown older though my disdain for journalists has slightly diminished and I have begun to find some pleasure in reading some articles. It’s a guilty pleasure of mine to read “Rolling Stone” magazine even though I find most of it to be mindless jabber.
With the new wave of technology will magazines begin to mix with other media outlets such as newspapers to salvage both industries?
Chapter 9:
ReplyDelete1.Magazines have changed over the years in terms of what it offers the readers to keep them interested.
2.Magazines began as Colonial Magazines around 1750s by copying information and stories from the newspapers. In the early 1820s magazines started to have their own characters and material through specializing in certain topics or targeting a specific demographic. This specialization gave the magazines more space and made them have more attention from the public, which lead corporation to use them as space for advertising their products. Now we live in the era of online magazines, which is very convenient for some magazines' readers.
3.I do not claim that I have a history with magazines, and I rarely read them. What I do with magazines is look at the pictures, and look at the ads if I ever used a magazine. I, honestly, don't remember a time that I held a magazines and read an article in it. I look at magazines; I don't read them.
4.Will magazines make the jump to digital, as it happened with newspaper, the other print form of press?